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‘Pretty in Pink’

This chic retail store houses three young and upcoming design Labels, making it a couture paradise (Megha Kapoor Label, Aviva Bidappa Swimwear and Morning Glory). To begin with, the retail store is located in a newly built mid-rise apartment that is just off the High- street, making it a perfect location for a clothing brand.


Being a ground floor 3 bedroom 1,400 sft apartment, our first challenge was converting a residential layout into a commercial one. The plan for the store grew quite organically.

Photography- Nayan Soni 

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